ABOUT US

The AI Strategy Firm the Big 4 Don’t Want You to Call

We’re not theorists. We’re doers. At Pragmatic Digital, we deliver AI strategy with clarity, hands-on execution, and a track record big firms can’t touch. Our clients don’t need 6-month decks—they need real outcomes, fast. We’ve built AI systems, not just slides. Trusted by brands your board knows. Feared by big firms. And here to make it scale.

Meet the Experts the Big Firms Turn to (Quietly) When They Need Help

When leaders behind the scenes need senior AI help they can’t get internally (or publicly from the big firms), they call us. We’ve helped teams at global brands align, accelerate, and scale AI across functions—with no hand-holding, no jargon, and no fluff.

Susan Westwater, CEO

A strategist known for clarity and conviction, Susan brings 20+ years leading digital innovation at Leo Burnett, Ricoh, and beyond. Her mission: to help leaders architect AI strategies that align stakeholders, drive adoption, and deliver ROI—in weeks, not quarters.

See Susan’s Approach →

Scot Westwater, Chief Strategy Officer

A UX veteran turned AI innovator, Scot turns abstract ambition into working systems. With 20+ years designing user-centered experiences for brands like Similac, J&J, and AbbVie, he ensures AI isn’t just visionary—it’s usable, scalable, and actually shipped.

See Scot’s Expertise →

Strategy Built to Move. Not Sit in Decks.

We’ve replaced bloated slide decks with real-time AI strategy that’s built to move. Here’s how our clients describe the difference:

  • We build for run, not stall: 4–6 week sprints tied to your business value.
  • We define strategy → drive enablement → optimize in-market systems.
  • We build what we recommend—so your team can move, fast.

"Because we come from UX and CX, our AI systems don’t just drive efficiency—they create customer experiences people want to come back to."

About Pragmatic Digital

We’re your partner in making AI accessible and practical for your brand, regardless of size. With decades of experience working with some of the world’s largest brands at leading agencies, our founders bring deep industry insight to every project. We deliver clear, actionable AI solutions that drive growth and efficiency, serving as your strategic ally in navigating the digital landscape with tailored AI strategies that meet your unique needs.

WHO WE WORK WITH

We help ambitious teams turn AI ideas into real business outcomes.

Whether you're exploring AI or scaling fast, our frameworks align strategy and execution—and unlock real value.

Marketing & Growth Leaders

CMOs and growth teams struggling with internal misalignment or slow AI pilots trust us to get their roadmap in motion—and measurable in market.
Cut campaign costs 40%
for a $500M MedTech org

AI & Transformation Teams

Cross-functional teams that need “go from slide to shipped” clarity and acceleration lean on us to execute.
Built AI pilot that drove 3X engagement at a $5B utility

Operational & Executive Leaders

COOs, CXOs, and enablement owners partner with us to fix inefficient workflows, align KPIs to use cases, and scale adoption cross-functionally.
Improved decision-making speed by 60% with clean data + clear roadmap
what we do

AI Services That Bridge Strategy and Execution

We’re not here to explore AI for fun. We’re here to make it useful, adopted, and high-impact. Here’s how we help:

AI Strategy & Roadmapping

Architect a custom strategy with use cases, platforms, and KPIs designed to move your business.
Get Your Custom AI Roadmap →

Applied AI Accelerator

Pilot to scale—in weeks. We define, build, and launch with speed and clarity.
See the Accelerator →

Team Enablement & Advisory

Level up your internal team with training, advisory, and expert alignment that makes AI real.
Get Your Team Ready →

Healthcare AI Transformation That Drove Real Growth

A $500M+ global medical device company needed to unlock growth post-rebrand. We rearchitected their marketing ops with a custom AI-ready blueprint—centralizing fragmented data, cutting inefficiencies, and aligning tech with strategy.

Their solution didn’t just fix our current mess—it built the foundation for everything we’ll do with AI going forward.”
— VP of Marketing, Fortune 500 Healthcare Brand
WHY CLIENTS TRUST US

Why Top Brands Leave the Big 4—for Us

Big 4 firms charge millions to deliver strategy that sits in slides. Pragmatic Digital builds strategy that moves.

The AI Race Won’t Wait. Neither Should You.

We’ve helped teams like yours go from AI confusion to results in-market—in weeks. If you’re ready to stop talking and start delivering, book your clarity call now. It’s free, fast, and focused on real outcomes.
Book Your Clarity Call →
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