AI FOR Consumer Packaged Goods

Smarter, Faster Brand Growth with Practical AI for CPG

Pragmatic Digital helps CPG teams uncover market trends, optimize campaigns, and scale personalization with AI that delivers real business impact.

Your Partner in CPG Innovation and Growth

We help CPG brands use AI to simplify operations, streamline product delivery, and fuel profitable growth. From supply chain complexity to global market dynamics, our strategies turn challenges into clarity, scale, and speed.

CPG Challenges We Solve

Use AI to Unlock Growth, Efficiency, and Deeper Customer Insight

CPG brands are navigating shifting consumer expectations, margin pressure, and fragmented data. We help teams use AI to turn market volatility into a competitive edge.

Slow Insight into Shifting Consumer Behavior

Use AI to analyze reviews, social, and sales data to spot trends early

Disjointed Brand Messaging Across Channels

Optimize content and creative with performance-driven AI tools

Low Campaign ROI
and Wasteful Spend

Automate targeting and creative testing to drive faster learning cycles

Limited Personalization at Scale

Deliver segment-level relevance through AI-informed messaging and offers

Disconnected Retail
and DTC Insights

Unify online and in-store data to improve promotion planning and inventory strategy

Struggling to Launch or Test New Products Quickly

Use AI to surface whitespace and validate concepts before full rollout

Services Built for CPG Brands

Get Clarity, Speed, and ROI from AI

We help CPG teams plan, prioritize, and execute AI initiatives—from insight discovery to campaign automation to innovation.

AI Strategy

Define a roadmap aligned to your brand goals, marketing stack, and team readiness

Explore Strategy Services →

Applied AI Accelerator

Identify and activate high-impact use cases in 90 days—without the complexity

Get AI quick wins →

AI Workshops

Upskill your teams and uncover real opportunities through guided discovery

View Workshop Formats →

Not sure where AI fits in your growth plan? We'll help you find out fast.

We help CPG leaders cut through the hype and start using AI to improve how they launch, learn, and grow.”
‍ — Pragmatic Digital

We Partner with Growth-Driven CPG & Retail Teams

From household names to challenger brands, we help teams move from scattered experimentation to meaningful progress with AI.

We partner with:

Brand & Marketing Leaders looking to optimize campaigns and content
Growth & Innovation Teams identifying whitespace and streamlining concept testing
Ecommerce & DTC Teams seeking smarter targeting and better conversion
Insights & Analytics Leads working to unlock value from fragmented data
Cross-Functional Executives aligning departments on practical AI strategy

Our Process

From Pilot to Scaled Impact—Fast

We’ve built a repeatable process that brings the right stakeholders together, identifies your biggest wins, and creates a clear plan to move forward.

Discover & Align

Identify gaps in insights,
activation, or personalization

Audit & Prioritize

Evaluate tools, data,
and team readiness

Roadmap & Launch

Create a phased rollout plan
and pilot your first use case

Measure & Scale

Track impact, iterate,
and expand what works

Designed for fast-turn CPG environments with measurable ROI in mind.

Success Stories

Real Results for CPG Leaders

Improved demand forecasting accuracy by 23% using AI-driven inventory optimization

Read the Full Case Study

Insights for CPG Executives

Stay Ahead of Trends, Tech, and Consumer Shifts

Our point of view pieces offer guidance on AI in supply chain, personalization, and portfolio optimization.

No items found.

Why Pragmatic Digital

We Know the Pace—and Pressures—of the CPG World

We help CPG brands move faster, make smarter decisions, and build AI into workflows without overwhelming teams or systems.

Built for fast-moving, omni-channel brand environments
Independent, platform-agnostic guidance
Strategic + hands-on support, from roadmap to rollout

Want Faster Insights, Smarter Campaigns, or Less Manual Work?

If your team is spending too much time on reporting, campaign testing, or disconnected systems—we’ll help you pinpoint exactly where AI can reduce friction and accelerate growth.
In just 20 minutes, our Clarity Call gives you a no-fluff roadmap to your first AI wins—tailored to how CPG brands operate.

Book Your AI Clarity Call

Stay Informed with Pragmatic Advisor

Get the Pragmatic Advisor — our monthly digest of real-world AI strategies for marketing, ops, and innovation.